Customer acquisition cost, the price of your growth
Growth has a cost. In SaaS models, platforms or subscriptions, this cost is embodied in a central indicator, the Customer
Microsoft leaves the “software factor” model to become a “intelligence engine”.
At the opening of her new fiscal year, Satya Nadella, CEO and president of Microsoft, exhibited in a message addressed
AI Action Plan, the United States is aimed at building techno-industrial hegemony in AI
America debride its AI, Trump aligns regulation, energy and capital to industrialize the sector Donald Trump comes from formalized a
The United Kingdom wants to break the economic model of cybercriminals
The British government is preparing a strict ban on ransom payments for the entire public sector and critical infrastructure. This
What amount to plan for a successful Google Ads campaign in 2025?
For a company, a well -conducted Google ADS campaign is essential to attract new customers. Before getting started, it is
Monster Europe in the process of liquidation, Randstad and Apollo in the face of their responsibilities
The liquidation of Monster Europe is now inevitable, almost a year after the creation of a joint venture between Monster
Payback Period, when your customer starts to bring you back
Acquiring a customer is an expense, which should be made profitable, the Payback PeriodOr Acquisition cost recovery periodmeasure precisely How
Hellocse offers Primoloisirs, the CSE solutions market enters the era of consolidation
While social and economic committees (CSE) accelerate their digital transformation, the software market dedicated to them is a major strategic
Quadsat raises 5 million euros to map the electromagnetic chaos of the battlefields
Since 2017, Quadsat, a Danish company specializing in Spectral Intelligence and RF geolocation solutions, has been developing a drone-angnostic platform
Remora Robotics raises 14.3 million euros to reduce fish mortality by robotics
In the Norwegian fjords, the Remora Robotics robot activates under the surface, with the mission of cleaning the breeding nets