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Latest articles

“The margin”, a sensitive subject

“The margin”, a sensitive subject

Too often, entrepreneurs forget that good management is based at least on the margin and that its calculation is necessary (at least once). The …
Email marketing: why startups that ignore it are leaving money on the table

Email marketing: why startups that ignore it are leaving money on the table

In the startup ecosystem, the allocation of the marketing budget is often dominated by the same decisions: paid acquisition, SEO, social networks, content. Email …
The art of shining without extinguishing others: why criticism from competitors is your worst enemy

The art of shining without extinguishing others: why criticism from competitors is your worst enemy

In the entrepreneurial arena of 2026, the temptation is often great. When faced with an undecided prospect, to emphasize a point or encourage a …
Defense quantum: "We are at the start of a strategic tilting", according to Sébastien Lecornu

SHEIN: justice inflicts a setback on the government on the regulation of marketplaces

The Paris Court of Appeal confirmed the rejection of the request to suspend the Shein marketplace, inflicting a setback on the government in a …
Dismissal procedure: what every entrepreneur needs to know

Dismissal procedure: what every entrepreneur needs to know

As an entrepreneur, we dream of growth, recruitment and shared success. However, the life of a company is made of cycles. Sometimes, the economic …
Meta relies on data and is about to make a check for 10 billion to escape the Openai trap

META wants to buy back the attention of creators to relaunch Facebook

Meta relaunches the offensive on ground that it has gradually lost, that of the creators. With his program Creator Fast Trackthe group offers guaranteed …
Compliance, the next battleground for distributed work: WORKFLEX raises 37 million euros

Compliance, the next battleground for distributed work: WORKFLEX raises 37 million euros

Founded in 2022 in Amsterdam by Pieter Manden and Patrick Koch, WorkFlex announces that it has raised 37 million euros from Spectrum Equity. An …
The equation for success in 2026: Why more (qualified) traffic remains the engine of your sales

The equation for success in 2026: Why more (qualified) traffic remains the engine of your sales

Ten years ago, it was said that “content is king”. Today, in 2026, if content is king, traffic is the lifeblood of your empire. …
Leboncoin put to the test of private equity: the social model under pressure

Leboncoin put to the test of private equity: the social model under pressure

The first strike in the history of Le bon coin is not a simple social episode, but comes at a pivotal moment for the …
Delegate to relax better

Delegate to relax better

Some entrepreneurs still brag about their ability to put in hours without ever taking a rest. However, this culture of “sacrifice” is becoming an …
How to Design an Exhibition Stand That Attracts and Converts

How to Design an Exhibition Stand That Attracts and Converts

Trade shows represent a real opportunity for businesses. However, it is necessary to stand out and the exhibition stand can make all the difference. …
The AI ​​of 2026: Why technical reliability is only half the battle

The AI ​​of 2026: Why technical reliability is only half the battle

One afternoon in March 2026, a French entrepreneur received a notification. A Japanese customer, on the other side of the world, has just sent …
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