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Transformations in the Business World

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Latest articles

The new digital word of mouth: when online reviews influence our decisions

The new digital word of mouth: when online reviews influence our decisions

Today, all it takes is a few stars, a comment or an opinion left by a stranger to guide a decision. Before booking a …
What changes for micro-entrepreneurs or self-entrepreneurs in 2026

What changes for micro-entrepreneurs or self-entrepreneurs in 2026

Created in 2009, the self-employed regime, now a micro-entrepreneur, has attracted more than two million French people: graphic designers, coaches, craftsmen… Fifteen years later, …
What is a Large Tabular Model: the next frontier in business-oriented AI

What is a Large Tabular Model: the next frontier in business-oriented AI

The enthusiasm generated by large language models has profoundly reshaped the landscape of artificial intelligence in business. Conversational interfaces, productivity assistants, content generation: uses …
Doing business in France: meeting the daily challenge

Doing business in France: meeting the daily challenge

Creating and managing your own business in France is a bit like walking on a tightrope: you need as much passion as rigor. Between …
FUNDAMENTAL raises 216 million euros and unveils NEXUS, a “Large Tabular Model”

FUNDAMENTAL raises 216 million euros and unveils NEXUS, a “Large Tabular Model”

Since the emergence of ChatGPT, artificial intelligence has occupied the media and organizational space as rarely before. But if its performance is impressive, its …
How to choose your status when you get started

How to choose your status when you get started

This is often one of the first questions when an idea takes shape. Before the logo, the site or the clients, there is this …
Market research in the digital age: When data meets instinct

Market research in the digital age: When data meets instinct

Ten years ago, market research was an expedition. With paper questionnaires in hand, entrepreneurs spent months compiling responses. In 2026, digital technology accelerates everything, …
Video facing the proliferation of formats: the new production challenge for marketing departments

Video facing the proliferation of formats: the new production challenge for marketing departments

Through its impact and its ability to capture attention, video has risen to the forefront of marketing levers. YouTube, TikTok and social networks have …
Bring a good mood to work: why and how to make your employees happy

Bring a good mood to work: why and how to make your employees happy

In 2026, leaders are beginning to understand a simple truth: happy employees are not limited to material benefits, they change everything. Good humor at …
Alongside Mistral AI, Nscale or Lovable, ELEVEN LABS embodies the new generation of European AI-native startups

Alongside Mistral AI, Nscale or Lovable, ELEVEN LABS embodies the new generation of European AI-native startups

Alongside Mistral AI, Nscale, Lovable, n8n and Legora, ElevenLabs illustrates the emergence of a new generation of so-called startups AI-native. Companies which do not …
Social and solidarity entrepreneurship: when impact becomes an economic model

Social and solidarity entrepreneurship: when impact becomes an economic model

A few years ago, talking about social entrepreneurship often rhymed with a generous but unrealistic ideal. Many saw it as a marginal alternative, hardly …
Salary portage: freedom, security and new ways of working

Salary portage: freedom, security and new ways of working

Not so long ago, work seemed to follow a set path: permanent contract, clear hierarchy, defined missions. Today, this classic model coexists with new …