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Defense Tech: a persistent asymmetry between Western Western Europe and Eastern European Europe

While the advertisements of European defense budgets follow one another since the invasion of Ukraine, a structural fracture is widening

The DGCCRF has just inflicted a fine of 40 million euros on Infinite E-Commerce Ltd style (ISEL), an entity responsible

The CMA CGM group, the fourth global shipowner, continues its diversification strategy with the announcement of an exclusive entry into

Launched in 2023, the French Tech 2030 program opens a new edition. The French Tech mission has just published the

Since 2021, the German startup Edurino has imposed itself in a segment that remained marginalized by large digital platforms for

After a decade of sustained growth, French venture capital faces a structuring reversal, many institutional investors, LPS, slow down their

The purchasing solutions market for the public sector is continuing its transfer. The acquisition of flint by the Ordiges group

In an economic environment where to acquire a new customer costs five to seven times more than retaining an existing,

Can we pilot millions of euros in marketing budget without lifting a finger? It is the bet of Massive Dynamic.

There was a time when loyalty programs were proximity marketing, buffer cards, generic discounts, campaigns limited to a few channels.