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On the occasion of the mobile World Congress which has just opened in Barcelona, Deutsche Telekom announces that he wants to win in the AI race with a Smartphone designed around artificial intelligence. Developed with Perplexity, its “AI Phone” promises a mobile experience where AI is no longer content to answer questions, but to perform an action like Book a taxi, send emails, manage an agenda, make a real time translationwithout going through separate applications.
Faced with Apple and Google, which capture the added value of smartphones, telecom operators are struggling to weigh. With this AI Phone, Deutsche Telekom attempts a different approach: integrating a proactive AI at the heart of the phone to offer a fluid and centralized experience. “The days of the jungle of complex applications are over,” says Claudia Nemat, member of the Management Board in charge of Technology and Innovation at DT.
The smartphone will be available in 2026 unless you $ 1,000but DT did not specify its manufacturer or its bone (probably a variant of Android). The market is today by Apple, Samsung and Googleand even actors like LG had to withdraw. Deutsche Telekom must prove that his AI -based approach can seduce.
To maximize his impact, DT does not limit his AI on the phone: his assistant Magenta Ai will also be accessible via the application Meinmagenta on other devices. “We are considering a key role for Deutsche Telekom in the democratization of access to the best technologies of generative artificial intelligence for our customers. It is the central vision of ‘Magenta Ai’. “Indicates Jon Abrahamson, Chief Product & Digital Officer at Deutsche Telekom.
AI Phone illustrates a trend in this 2025 MWC edition: AI becomes central in mobile innovation. It remains to be seen if Deutsche Telekom will be able to convince consumers and make a place Faced with giants in the sector. Response in 2026.
