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BlaBlaCar announces the acquisition of a majority stake in ObiletTurkey’s leading bus ticketing company and one of the world’s three largest intercity transport aggregators. This strategic operation is part of BlaBlaCar’s ambition to become the global benchmark platform for shared and multimodal land mobility.
Founded in 2012, Obilet has digitalized the Turkish bus market by aggregating the offer of more than 500 operators. In 2024, the platform distributed 45 million tickets In 50 countriesalso covering the trains And ferries. This acquisition allows BlaBlaCar to accelerate its international development by consolidating a model already proven in Europe and at Brazilwhere the combination of carpooling and journeys in long distance bus meets the growing needs for affordable and low-carbon mobility.
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A coherent multimodal strategy
Since the acquisition of Ouibus in 2018, became BlaBlaBusBlaBlaCar has gradually expanded its offering to integrate different transport solutions. In Spain, the platform now offers tickets for train through partnerships with Renfe And Iryo. Added to this are initiatives to micro-mobility like the partnership with Voi Technology for self-service electric scooters, and acquisitions like that of Klaxit for daily home-work carpooling.
This multimodal strategy allows BlaBlaCar to cover a full spectrum of mobility :
- Carpooling for long distance journeys,
- Bus for regular interurban lines,
- Trains to complete the multimodal offer in strategic markets,
- Urban solutions with micro-mobility.
“Obilet has been able to transform the Turkish market by providing solid technology and infrastructure. This acquisition is part of our ambition to create an integrated platform, combining carpooling, buses, trains and more, to make mobility accessible and sustainable on a global scale. » — Nicolas Brussonco-founder and CEO of BlaBlaCar.
Continuity and international ambitions
Obilet will continue to operate in a manner autonomous with its co-founders, Ali Yılmaz And Yiğit Gürocakkept in their positions of Co-CEOs. This alliance will allow Obilet to rely on the expertise and international reach of BlaBlaCar to accelerate its expansion outside Turkey.
“BlaBlaCar shares our vision of the mobility of the future. This partnership gives us the means to expand our international presence while continuing to serve our existing partners and users. » — Yiğit GürocakCEO of Obilet.
An acquisition as part of a build-up plan
The operation is part of a build-up plan strategic for BlaBlaCar, financed thanks to a round of funding 100 million euros made in April 2024. This financing, supported by banks and institutional investors, aims to accelerate the international growth of BlaBlaCar and consolidate its positioning in markets with high demand for shared mobility.
