Digital Marketing & Growth Day: A key event in the 2024 digital strategy

After the success of the last The Next About Digital Leaders event organized by IEBS School, they return to the fray with another global and online event on the Digital Marketing & Growth Day that will take place. will celebrate next January 25focused on the challenges and trends that are shaping the future of the digital marketing sector.

About Digital Marketing & Growth Day

This day brings together leaders and experts in Digital Marketing, Growth Hacking and Growth Strategy to share their experiences and knowledge on how Growth Marketing is becoming a key methodology for growth in the era of the digital economy and competition for attention .

In a scenario where saturation of undifferentiated products is the norm and technological competition is fierce, companies face the challenge of differentiating themselves through effective brand experience strategies. Digital Marketing & Growth Day offers a unique opportunity to explore these strategies and learn how to adapt to new market dynamics. Without a doubt, it is one of the events for entrepreneurs that you should not miss.

Who participates?

The event agenda includes presentations by Fernando Beneitez, founder of Hannapy, who will talk about the new era of digital marketing; Juan Merodio, popularizer of marketing and the new digital economy, who will discuss the role of AI in the new marketing equation in business; and Isabel Romero, Global Head of Marketing at Metricool, who will share strategies for social networks in 2024. In addition, Andrés Chihuailaf from Digimind will talk about how to connect with audiences in an overloaded digital world.

Digital Marketing and Growth round table

A round table on future trends in Digital Marketing and Growth in 2024 will feature the participation of experts such as Bego Romero, CEO and digital marketing consultant at Aceleradora Digital; Marina Avilés Pinto from Cyberclick; and Javi Segarra Brufau, founder and CEO of DUPLO Digital Marketing Agency, with Pascual Parada as moderator.

The presentations will cover important topics such as content generation with artificial intelligence, essential automations for businesses, augmented reality experiences in marketing, and the main digital marketing trends for 2024.

When and how to attend the event?

On January 25, 2024 at 6:00 p.m. via streaming and in the metaverse of IEBS Digital Yesschool for free, sign up at Growthdigitalday.com

The event is free and accessible to anyone interested in delving deeper into the world of digital marketing and business growth. It represents an invaluable opportunity to learn from experts, discover success stories and apply current knowledge and trends to improve professional performance in an increasingly digitalized environment.