In recent years, several innovations have emerged to replace cigarettes because of its toxicity for health. Among the most appreciated by consumers is the vapoteuse or electronic cigarette. To measure its constant rise in power, here is a review of the figures of 2024.
Always more numerous vapers
In 2024, more than 3 million people used an electronic cigarette every day. To this figure, the million occasional vapers should be added. In the cumulative, the vaping market in France generated a turnover more than 1.65 billion euros last year. Compared to the previous years, it is growing, carried by the development of new product and liquid ranges, like what the Shop Ecigplanete vape offers. You will find a wide range of products (puffs, complete vaping and spare parts such as resistances, batteries, clearomizers, etc.), accessories and e-liquids, as well as many tips for beginner vapors as well as seasoned.
A slowdown in store openings
On the other hand, there is a stabilization of the number of physical points of sale. At the end of 2024, there were thus between 3,000 and 3,500, the same quantity as in 2023. Most of them are in urban areas. This phenomenon is explained by strong competition prevailing in these sectors, already well provided in hard stores. The openings are offset by closures.
Towards a hardening of the regulations
The French vaping market faces ever stricter legislation. It aims to improve the quality of products and prohibit the sale to minors. Thus, on February 13, 2025, Parliament voted for a provision prohibiting the sale of disposable electronic cigarettes, mainly because of their environmental impact.
